About the conference
The principle objective of this conference is to promote a co-ordinated approach to maximising the tourism potential of heritage towns. This conference aims to provide a practical format for establishing products, processes and priorities thereby recognising the signficance of the direct value to the economy of heritage tourism.
Download conference brochure and booking form
Who should attend
This conference is aimed at anyone with an interest or involvement in maximising the tourist potential of heritage towns. This is likely to include economic development officers, town managers, architects, engineers, planners,urban designers, conservation officers, tourism and heritage officers and archaeologists but also tourism product providers from both the public and private sector.
VenueMall Art Centre, The Mall, Youghal, Co Cork, Ireland
N 51° 57.095 / W 007° 50.674
Thursday 13 May
|9.30||Registration / coffee|
||Mayor Sandra McLennan, |
Youghal Town Council
|Opening Address:||Mr Martin Riodan, |
County Manager, Cork County Couincil
|10.45|| Historic Towns: What Visitors Want
Manager, Planning & Environment, Failte Ireland.
Guidelines for Sustainable Cultural Tourism
Coordinator of EAHTR
Guidelines Project Group & Vice-Chair, Historic Towns Forum
International Overview of Good Practice: Maximising or Optimising?
Academic Advisor to Walled Towns Friendship Circle & Visiting Fellow of University of The West of England, Bristol
|14.15||The Westport Experience, Section 23, Tax Designation, The Celtic Tiger and Beyond …||Simon Wall, |
Town Architect, Westport Town Council
|15.00||Hidden Treasure – Unlocking & Presenting Our Greatest Resources
Michael Martin BA (Hist),
– The Titanic Trail, Cobh.
|16.00||Workshop Session: chaired by
||Chris Winter, |
Director, Historic Towns Forum
Friday 14 May
|10.00||Marketing towns and cities to drive regional economic development||
Cork Marketing Partnership
|10.45||Strategic planning for tourism||Dalia Lichfield,|
Senior Partner, Lichfield Planning
Resorts: Marketing Positioning & Marketing
|Michele Grant, |
Director, L&R Consulting
|12.15||Question and Answer Session|
|Conference Bookings and Enquiries: |
Telephone: Irene or Sinead at 00353 24 81814
|Accommodation: Youghal Tourist Office 00353 24 20170|